For startups and small businesses that don’t have the bandwidth for full-time marketing staff, engaging a digital marketing company can be the best way to market their businesses online. Marketing services help small businesses achieve their sales goals by implementing strategic efforts focused on bringing in new customers and increasing repeat sales from existing customers. The goal is always the same: to bring in more money than is being spent on the marketing program.

While a full in-house marketing team may be overkill for most startups and small businesses, digital marketers can provide these companies with much-needed support that falls between DIY website design and hiring a full-time marketing manager.

Digital Marketing Services for Small Businesses and Startups

The range of marketing services provided by digital agencies can vary wildly. Some companies might be providing the essentials, such as:

  • Building a website and/or blog for your business
  • Creating an email marketing program to reach new customers
  • Managing social media platforms for your small business (Facebook, Twitter, Instagram)

Other agencies may take it further with services such as:

  • Search engine optimization, paid search, and display advertising for your website
  • Ongoing link-building campaigns to attract new customers from high-traffic websites

Agency Relationship vs. In-House Marketing Manager

For startups that need marketing support but don’t have the cash flow to hire a full-time manager, agencies can provide the needed support without a long-term commitment. Agencies tend to have multiple clients, so you aren’t paying for an employee who will sit at your desk all day and bill you hourly.

When considering an agency, look for a company that is transparent about its prices and can provide references from past clients.

Top Digital Marketing Agencies for Small Businesses and Startups

To help you in your search for the best digital marketing agencies, here is a list of the top digital marketing agencies that focus on small businesses and startups:

  • NinjaPromo
  • Awesome
  • Mobiteam
  • Blue Fountain Media
  • Momentum Design Lab
  • RNO1
  • Crowdform
  • Digital Uncut
  • Mayple
  • Crafted
  • Tangent
  • Propeller

Make sure to check out the various services and pricing for each and follow up with those that seem to fit the bill. You might just find your next best partner in building your small business!